On the #TeachTruth Day of Action, every Lush store in the United States installed a display about banned books, featuring the picture book Fry Bread (one of 176 books that was removed from classrooms in Duval County, Florida in January 2022) and a link to learn more at the Zinn Education Project.
Since 2022, Lush has contributed to the fight against book bans by featuring informational displays in their more than 200 stores in the United States. In January of 2024, all shops received When Wilma Rudolph Played Basketball (reported as the second most challenged school library book in Texas in 2021) and in 2025 they are spotlighting Fry Bread. Lush worked with Teaching for Change on the book selection, orders, and messaging. Both titles are among the dozens on our Social Justice Books list of recommended banned books and they are both among four titles featured in our Teach Truth pop-up display.
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